VIVA Bahrain and PIE in deal to launch self-service machines
MANAMA: VIVA Bahrain will install new self-service machines that work as a one-stop-solution at all its outlets following a partnership with Payment International Enterprise (PIE), a Bahrain-based fintech company.
PIE had the role of providing the full solution, production, software development, testing and training in the development of these machines.
The collaboration focuses on automation and providing seamless, intuitive user experiences, a statement said.
PIE chief executive Fawaz Ghazal said the firm saw it as “a socially impactful opportunity to apply our experience and expertise in technological innovation.”
“We are seeing new initiatives being implemented in various sectors, and PIE will be at the forefront of driving growth and innovation in the region,” he added.
VIVA Bahrain chief commercial officer Karim Tabbouche said: “Aligning our progressive efforts with industry leaders such as PIE is the best way to capture high-potential opportunities that serve our digital future.
This is one pillar of our digitisation strategy and our efforts to make all our services readily available to our customers, at anytime and anywhere.”
PIE is a specialist in prepaid, mobile and NFC solutions for the banked and unbanked at the core of customers payment needs. The company offers the full value chain of cashless payment, including various types of prepaid products for the banking and telecom sectors.
