NBB ties up with Comarch

MANAMA: The National Bank of Bahrain (NBB) has announced a partnership with Comarch, a system integrator driving personalised business solutions and services, to develop a new digital customer loyalty platform.

The partnership aims to use groundbreaking digital technologies to bring innovative solutions to the bank’s retail and business clients.

The customised platform will create special rewards, offers and campaigns for individuals. Additionally, it provides an ecosystem that accommodates multiple business partners to extend their products and services with ease, thus driving value to NBB’s commercial clients while positioning the bank as their preferred partner.

Commenting on the partnership, NBB’s retail banking chief executive Subah Al Zayani said: “We are pleased to partner with Comarch to exclusively provide this digital loyalty platform within the banking sector. We look forward to delivering exceptional experiences to our customers based on individual and lifestyle engagements. Our vision is to introduce the leading loyalty programme in the kingdom, facilitated by the robust platform, to provide an out-of-the-box experience, which collectively benefits our retail and businesses partners.”

Source: https://www.gdnonline.com/Details/940756